原文:BEIJING – The publication of a bimonthly magazine launched by China’s most popular blogger, Han Han, has been postponed indefinitely due to a lack of licensing.

Han, founder and editor of Duchangtuan, or Party, the best-selling literary magazine in China this summer, said the cooperation between him and the publisher of the first issue had officially ended.

“I’m still looking for a new publisher, but have made hardly any progress,” he told China Daily in an exclusive interview.

As a result, the publication of the second issue of the magazine, which was previously scheduled to be released around Aug 30, has been postponed indefinitely.

He refused to say what exactly caused the end of the cooperation, but indicated that many publishing houses are unwilling to publish a magazine run by him out of fear that he is “beyond control.”

Publishers are more than happy to make money, but they don’t want to have pressures, said the 27-year-old professional rally driver, best-selling author and popular blogger.

Once dubbed “China’s literary bad boy” by the US Time magazine, Han is well known in China for some of his outspoken blog articles.

The director of the editors’ office of the publisher of Han’s first issue of the magazine, Shuhai Publishing House, could not be reached for comment on Tuesday. Tianjin Chinese-World Books Inc., distributor of the magazine, would not comment.

More than one million copies of the first issue were sold by July 22, according to the Tianjin distributor.

On July 6 when the magazine was launched, dealers in Beijing alone sold 22,000 copies within 20 minutes. All 500,000 copies of the initial printing of the first issue were divided up among distributors within two days. The literary bimonthly climbed to the top of the best-seller list of Amazon.cn less than 10 hours after pre-selling.

Despite the huge success in the market, Duchangtuan is not a real magazine in the legal sense.

Without a standard serial number needed for a magazine, the first issue of Duchangtuan actually came out as a series of books. Han has been trying to solve this problem by seeking cooperation with a publisher that already has a license for an existing title.

“My major concern is how to legalize the magazine,” Han said. “I’m worried that it might be called off if it continues to publish in the form of a book.”

In the past few years, applications for a China standard serial number were rarely approved by the General Administration of Press and Publication. According to statistics from the administration, a total of 9,851 magazines were published last year, while the total number of magazines only increased by 383 from 2006 to 2009.

Also, the current format is bad for attracting advertising, Han added.

Priced at 16 yuan ($2.35) a copy, the magazine cost about 400,000 yuan of royalties per issue and 100,000 yuan of operating expenses per month, according to his estimation. No advertisements ran in the inaugural issue.

Han is also concerned that if the magazine stops publication, foreign media will probably suggest that the Chinese government is cracking down on him. “I don’t want government institutions to be the scapegoat,” he said.

Duchangtuan is not the only title that goes around licensing due to the difficulties in applying for a new serial number. One Way Street, a bimonthly magazine covering humanities, arts and thought, was launched in August last year, and was also published as a book.

“I hope it will play a role in China’s public life by making a clean and thoughtful voice that does not appeal to lowbrow tastes, but encourages mental pursuit,” said Xu Zhiyuan, editor of the magazine and co-founder of the bookstore One Way Street Library.

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北京-由中国最受欢迎的博客作者韩寒发行的双月刊杂志因为缺乏相关许可而被无限期推迟了。

韩寒,作为中国这个夏天最畅销的文艺杂志——【独唱团】的发起人和总编透露到,“他和第一期合作的出版商已经正式终止。”

“我仍在寻找一个新的出版商,但是几乎没有任何进展”,在中国日报的专访中他说道。

这个直接导致,预先定在8月30日左右发行的杂志第二期被无限期推迟。

他拒绝透露这个合作终止的具体原因,但有消息称许多出版商都因害怕“失控”的他,从而不愿意出版他运营的杂志。

“出版商们更乐意赚钱,但是他们不想因此有压力。”这个27岁的专业赛车手,最畅销书作家和最受欢迎的博客作者说道。

曾一度被美国的“时代”杂志评为“中国文学坏男孩”的韩寒因他坦率的博文在中国有很高的知名度。

来自出版韩寒杂志第一期出版商——书海出版社编辑部的总编没有和他在周二达成共识。杂志的经销商,天津中文世界图书有限公司就此事没有作出任何评论。

根据该天津经销商的统计,7月22日截止,发行的杂志第一期一共售出超过一百多万份。

杂志在7月6日发行的时候,仅仅在北京二十分钟内22,000份杂志就一售而空。杂志第一期的全部500,000份首印版也在两天内就被各经销商一抢而空。这个双月刊的文艺杂志在亚马逊网站上预售还不到10小时就登上最畅销书的宝座。

无论在市场上有多大的成功,从法律的角度看,【独唱团】仍不是一本真正的杂志。

由于缺少标准的杂志刊号,【独唱团】第一期实际上是以丛书的形式发行的。韩寒试图通过找到一家可以合作的,已经拥有牌照的出版商来解决这个问题。
“我主要的担心是如何将杂志合法化”,韩寒说道,“我担心他可能会被取消掉如果仍然以丛书的方式发行的话。”

在过去几年中,在中国杂志标准刊号的申请很少被国家新闻出版总署审批通过。据总署的统计,一共有9,851份杂志在去年出版发行,从2006年到2009年,这个数量就增加了383.

“而且,现在杂志的版面不适合吸引广告”,韩寒补充道。

根据韩寒的估算,这本标价为¥16($2.35)的杂志,每期要花费大约400,000元的版税,每个月要花费100,000元的运营资费。第一期杂志上没有任何广告。

韩寒同样担忧如果杂志停止出版,外国媒体可能会认为中国政府在封杀他。“我不想政府机构成为替罪羊”,他说道。

【独唱团】并不是唯一因为各种原因没有申请到新刊号的杂志。【One Way Street】,一本双月刊的杂志,包括人文、艺术和思想,同样以丛书的形式在去年8越发行。

“我希望这本杂志会在中国公众生活中扮演一个重要的角色,坚持干净和充满思想的声音,但这不是呼吁低俗品位,而是鼓励精神追求”,这本杂志的总编,One Way Street图书店发起人许知远说道。